Assistant Store Manager

Our luxury jewelry client is looking for an ASM! This will be for their brand new store opening at South Coast Plaza this summer. The Assistant Store Manager plays a key hands-on role in the day-to-day running of the client's South Coast Plaza store. This is a highly service-driven boutique with a close-knit team and a strong focus on delivering an exceptional luxury client experience.

Working closely with the Area Manager, the Assistant Store Manager supports daily operations, sales performance, and team leadership. The role is primarily operational and client-facing rather than strategic, with a strong emphasis on leading by example on the shop floor, maintaining high standards, and supporting a small sales team in achieving store targets.

RESPONSIBILITIES:

Store Operations & Daily Management

• Support the Store Director in the smooth day-to-day operation of the Sloane Street store.
• Ensure consistently high standards of client service, store presentation, and operational execution.
• Act as a senior point of contact on the shop floor, handling client needs and resolving issues with confidence and discretion.
• Open and close the store as required and support rota planning and daily coverage.

Sales & Client Experience

• Be highly present on the sales floor, delivering exceptional, personalised service to all clients.
• Support the achievement of store sales targets.
• Build strong repeat-client relationships through consistent follow-up, clienteling, and attention to detail.
• Support private appointments and in-store events as required.

Team Support & Development

• Support the Area Manager in the day-to-day management of a small team of approximately five sales associates.
• Lead by example in behaviour, presentation, and service standards.
• Assist with onboarding, training, and coaching to support team performance and confidence.
• Provide regular feedback to the Store Director on team performance and development needs.

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Stock & Back-of-House Support

• Support back-of-house processes, including stock handling, accuracy, and organisation.
• Assist with stock deliveries, transfers, and basic administration.
• Ensure stock rooms and selling areas are maintained to brand standards.
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Reporting & Administration

• Support basic sales reporting, daily figures, and store administration as required.
• Communicate key store updates to the Store Director and wider retail team.
  
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QUALIFICATIONS AND EXPERIENCE

• Previous experience as an Assistant Store Manager or Senior Sales Associate within luxury retail, ideally fine or high jewellery.
• Strong sales and clienteling skills with a genuine passion for luxury service.
• Comfortable working in a smaller store environment where roles are hands-on and varied.
• Organized, reliable, and detail-oriented with strong follow-through.
• Confident communicator with a collaborative, supportive leadership style.

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Please submit your resume for consideration!