Art Director (Social Media / Social-First Creative)

We are seeking an Art Director with deep expertise in social media design and social-first content creation. This role is focused exclusively on designing, concepting, and executing content for today’s leading social platforms and algorithms.


You are a visual storyteller who understands how to create scroll-stopping, platform-native content and thrive in a fast-paced test-and-learn environment. You are fluent in short-form video, social trends, and algorithm-driven creative strategy.


What You’ll Do‍

• Design, develop, and execute social-first visual content aligned with brand identity while leveraging platform trends, algorithm behaviors, and native formats such as Instagram Reels, Stories, and carousel posts.
• Concept, design, and edit short-form video content, producing multiple cuts, versions, and adaptations to optimize performance across audiences, placements, and platforms.
• Stay current on social media trends, algorithm updates, emerging visual styles, and content formats, continuously refining creative strategies to drive reach, engagement, and discoverability.
• Partner cross-functionally with marketing, product, and influencer teams to deliver cohesive, high-impact brand storytelling across social channels.
• Support creative ideation and execution for product launches, campaigns, and always-on social content, translating product features and benefits into compelling, social-native visuals.
• Analyze social performance metrics and apply insights to future creative decisions, leveraging A/B testing and iterative optimization to improve results.
• Collaborate with external creators, photographers, and videographers, providing creative direction and ensuring all deliverables meet brand standards and social best practices.
• Maintain and evolve visual systems and creative guidelines for social, balancing consistency with experimentation and trend adoption.
  
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What We’re Looking For

• Proven experience in a social-focused Art Director or Senior Designer role within consumer products, lifestyle, entertainment, or culture-driven brands.
• Strong understanding of social media platforms, particularly Instagram, and how creative performance varies across Reels, Stories, feeds, and emerging formats.
• Demonstrated expertise in short-form video creation and editing, with a strong sense of pacing, hooks, and platform-specific storytelling.
• A portfolio showcasing social-first creative work, including video, motion, and performance-driven content (beyond static brand assets).
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro); experience with mobile-first editing tools is a plus.
• Ability to combine creative intuition with data-driven insights to refine and optimize content.
• Strong organizational skills with the ability to manage multiple projects in a fast-moving, deadline-driven environment.
• Collaborative, communicative, and comfortable iterating quickly based on feedback and performance results

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Please submit your resume for consideration!