What is an Account Executive?
Account Executives play a key role within a company's sales team. These employees maintain existing customer accounts, while also identifying and pursuing opportunities for expansion. Account Executives serve as the backbone of the sales force, ensuring the happiness of longtime customers and preventing prospective new clients from slipping through the cracks.
Account Executive Qualifications
Marketing, sales, or business degrees are a great start for candidates, but a background in communications is also crucial. The most successful Account Executives are personable, with a passion for the work that they are doing. Every interaction with a client is an opportunity to create a new account or expand on an existing relationship.Account Executives should be thorough in their work, willing to pursue relationships and able to follow-up on sales pitches. They build strong connections with clients and keep customers returning to the company. These employees may be asked to fulfill a quota and must be confident in the services they offer.
Duties of an Account Executive
- Develop and fulfill sales goals and quotas
- Address the concerns of clients to ensure satisfaction
- Remain in constant communication with customers to gauge relationships
- See the sales process through, from beginning to end
Interview Questions to Ask
Asking the right interview questions when hiring an account executive is key. When interviewing, we recommend engaging in thoughtful conversations and purposeful relationship building. Here are some starter questions to consider when hiring an account executive:
- What do you view as the most important qualities of an account executive?
- Can you describe a project you were assigned in one of your previous roles and how you approached it?
- What made you interested in working with our company?
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